David E. Swink, Director

David E. Swink, Director of Internet Services, Medical Website Design and MarketingDavid E. Swink is the Director of Internet Services for Medical Management Associates, a healthcare consulting firm for physicians based in Atlanta, Georgia.

Mr. Swink has over eleven years of experience providing healthcare organizations and physician medical practices with website marketing services including: design, redesign, development, management, tracking & reporting, hosting, email, and support services.

Additionally, Mr. Swink provides search engine optimization (SEO), search engine marketing (SEM), pay-per-click web advertising, and social media/social networking services.

Mr. Swink also provides patient friendly features (secure online bill payment and appointment request ) and custom web development / programming services for clients seeking to bridge the gap between their legacy practice management system but aren’t ready to make the leap to electronic health records.

Mr. Swink earned a Bachelor of Science degree in Computer Science from Western Carolina University. Prior to joining MMA in 2000, he worked four years in product engineering for a software development company designing & testing complex systems while leading & managing large scale project teams.

 

Presentations by David E. Swink

Mr. Swink frequently presents on topics related to medical web design and marketing.  Mr. Swink has presented on the topic of "Medical Web Site Design and Marketing: Turning Static into Profit" to a wide range of medical entities including medical societies, medical manager groups, academies, independent physicians associateion (IPAs), managed services organizations (MSO’s) and others.  Below is recent list of presentations:
  • American Academy of Ophthalmology Annual Meeting, Chicago, IL
    Presentation: "Social Networking: Balancing Risks and Rewards" (November, 2012)
  • American Academy of Ophthalmology Annual Meeting, Chicago, IL
    Presentation: "Dissection of a Successful Web Design" (November, 2012)
  • Georgia Medical Group Management Association (GMGMA), Callaway Gardens, GA
    Presentation: "Website Design for Growing Your Medical Practice" (April, 2012)
  • American Academy of Ophthalmology Annual Meeting, Orlando, FL
    Presentation: "Medical Website Design & Marketing: Turning Static into Profit" (October, 2011)
  • North Metro MGMA Society, Kennesaw, GA
    Presentation: "Websites and Other Online marketing for the Medical Practice!" (August, 2011)
  • North Fulton Office Manager Lunch & Learn: North Fulton Hospital, Roswell, GA
    Presentation: "A practical guide to Internet Marketing, Search Engine Optimization, and Social Media" (May, 2011)
  • American Academy of Ophthalmology Annual Meeting, Chicago, IL
    Presentation: "Web Site Design: Turning Static into Profit" (October, 2010)
  • Southeast Quality Care, LLC  - Management Services Organization (“MSO”)
    Presentation: "Medical Practice Web Sites: Turning Static Into Profit” (June, 2010)
  • The American Society of Cataract and Refractive Surgery (ASCRS) / American Society of Ophthalmic Administrators (ASOA)
    Presentation: Medical Practice Web Sites: Turning Static Into Profit (April 2010), Boston, MA
  • Georgia Pediatric Practice Managers Association Fall 2009 Meeting
    Presentation: "The Business Necessity of a Website for Pediatric Practices" (November, 2009)
  • American Academy of Ophthalmology Annual Meeting, San Francisco, CA
    Presentation: "Web Site Design: Turning Static into Profit" (October, 2009)
  • Athens Specialty Group, Inc. (Multi-specialty, physician-owned network)
    Presentation: "Web Site Design: Turning Static into Profit" (September, 2009)
  • North Fulton Medical Group Management Association (North Fulton MGMA)
    Presentation: "Web Site Design: Turning Static into Profit" (July, 2009)
  • Georgia Society of Clinical Oncology
    Presentation: "Web Site Design: Turning Static into Profit" (April, 2009)
  • American Academy of Ophthalmology Annual Meeting, Atlanta, GA
    Presentation: "Web Site Design: Turning Static into Profit" (November, 2008)